A Division of Synapse Works (India) Private Limited.
When faced with a problem,
an answer or a solution immediately leaps forward to placate the situation.
Most of the time, the answer or the solution does not spring from
instinct or a thought, but from the habit of comfort.
It is routine, staid, insipid and above all a keeper of peace.
A Division of Synapse Works (India) Private Limited.
Market Research
Brand Planning
Brand Strategy
Design & Identity
Creative Services
Content Writing for TV Serials / Mini Series etc.
TVC / DVC / AV / Radio Spot / Viral Videos / Still Shoot Production
Print Inputs
Creative Services
Visual Aids
Newsletters
Leave Behind Literatures
Product Monographs
Year Books
Conference Highlights
Pocket Booklets
Digital & Film Inputs
I-Pad Detailers
2D/3D Films
Chroma Shoots
Patients Education/Motivational Films
HTML Links
E-Magazines
Email Marketing
Websites
SEO/SEM
KOL INPUTS
Webcasts
Advisory boards
Conferences
KOL Endorsed Case Studies
Power CME
Activations
Events
Packaging
Exhibition
Retail Merchandising
2.5 years old, 31 brands, 27 categories and the Tribe is all set to grow.
HEMANT KUMAR SIVAN MD & CCO – Loggerheads Group
NISHA SAMPATH Director & Strategic Planning Head – Loggerheads Group
BISWAJIT DHAR Chairman & CFO – Loggerheads Group
SOMNATH BANDYOPADHYAY VP & Business Head – Loggerheads Healthcare
A Division of Synapse Works (India) Private Limited.
A-302/305/306, Oxford Chambers, Saki Vihar Road,
Andheri East, Mumbai 400 072. Ph: +91 022 2847 1401
Loggerheads Communications
kaushik@loggerheads.asia
Loggerheads Healthcare
somnath@loggerheads.asia | sushmita@loggerheads.asia | kaushik@loggerheads.asia
Alien Films
contact@alienfilms.in
career@loggerheads.asia
Hemant Kumar Sivan
(MD & CCO – Loggerheads Group)
Ideas are experiments conducted in the laboratory of one’s mind!
Hemant believes the most exciting part of an idea is when people find it relevant and rally behind it, interact and create conversations with it. His experience of 23 years across various brands has helped him craft this thinking and apply it constantly to the success of many Brands. His journey of experimenting with ideas started way back in 1993 with Mudra Communications, continued through Leo Burnett and Orchard advertising where he headed the Mumbai Creative Operation as an ECD. He has worked on brands like Himalaya, Piramal Healthcare, Coca Cola, Soul Pickles, ADF, Nutrella, IBM, Samsung, Fiat, Toyota, Air Deccan, Jyothy Labs, Emami, Wipro, Van Heusen, Blackberry, Colors, 9X TV, etc. among others.
Kaushik Sarkar
(Director – Loggerheads Group)
A complex thing made simple is a winner!
A story teller, a Baul and an avid aquarist. Kaushik has over 18 years of extensive exposure to strategic brand building and with a proven track record of nurturing some of the iconic brands in India. A strategic thinker and a creative soul, he is passionate about creating insightful and winning ideas for Brands. He has worked on brands like Piramal Healthcare, Baidyanath Ayurved, Colors, Ujala Supreme, DermiCool, Reliance Mobile, Livon, Maxo, Exo, Big Bazar, Ambuja Realty, among others in agencies like Leo Burnett Orchard, DDB Mudra and Response.
Nisha Sampath
(Director & Strategic Planning Head – Loggerheads Group)
Choose a job you love, and you will never have to work a day in your life.
Nisha brings 22 years of experience in consumer insight, cultural research and user-centric innovation practice.
An alumnus of MICA, Nisha started her career as a qualitative researcher, transitioning to strategic planning and brand consulting. Nisha has worked with a rich client profile, including HUL, Piramal Health Care, DTC, Godrej Consumer Products, GVK Airports, Jyothy Labs, BookMyShow and Swiggy.
She believes that the best creative and strategic work comes when we stay true to our consumers. Hence, she always searches for diverse, fresh ways to tap into the consumer pulse – from understanding chats in whatsapp groups, to scanning the text and subtext of Instagram posts, to user centric design, to understanding how people use internet and mobile.
Biswajit Dhar
(Chairman & CFO – Loggerheads Group)
You can write a love story with binary codes!
A technology geek and an entrepreneur, Biswajit was Head IT, Ogilvy Group, SAARC.
He was responsible for strategic planning and implementation of IT services and created an envious IT backbone for the Group.
After serving with Ogilvy for over 20 years he moved on to pursue his creative interest in Digital Communication and co-founded Mio Digital. Mio is one of hottest digital agency in the town and boasts an impressive Client list in likes of Bajaj Auto, ICICI Prudential, DSP BlackRock, Fever FM 104 & KTM...etc.
SOMNATH BANDYOPADHYAY
(VP & Business Head – Loggerheads Healthcare)
Always inspired by deadlines!
Somnath has more than 20 years of experience in marketing, communications and brand building. He has worked in agencies such as Saatchi & Saatchi Focus, First Water Communications, Linhealth, R K Swamy BBDO and Hot Stuff. A strategic thinker and creative soul, his passion lies in creating winning ideas for Brands.
He has worked with global and legacy brands from Sanofi Pasteur, Novartis, Abbott, Pfizer, Novo Nordisk, GSK, Glenmark, Dr.Reddy’s and MSD. Closely associated with launch of Pepsodent Expert Care Range. Also worked on Lifebuoy, Neutrogena, Britannia Marie, Pediasure and Protinex. Experienced in working with devices such Bayer Contour, Abbott Freestyle LibrePro, Starhaler from Glenmark. Also worked with hospitals such as Wockhardt, Surya and Seven Hills Hospitals.